by J Bluevibe on November 10, 2008
The latest in a series of seminars I’ve arranged through my work with bands at The Depot Artspace is being held on November 28th at the Masonic Tavern in Devonport. This time we’re focusing on funding your latest release and DIY options for funding your music career.
The Depot Artspace presents a one day seminar aimed at independent musicians who want to learn more about funding their next musical project. The morning session will feature presenters from NZ On Air (Emily Upston), Creative New Zealand (Gretchen La Roche) and the New Zealand Music Commission (Alan Holt) who will outline their funding policies. This will be a rare opportunity to "demystify" the funding process and gain an insight in to the support and advice offered by 3 of the major music funding agencies in New Zealand.
The afternoon session will consist of a panel discussion focusing on "DIY funding options" and "music as a career" with discussion topics including "how to fund your first release?"; "how to approach a sponsor?"; "how you can have a long term career as a musician?"; "do I really need a record label?".
The panel members are key local industry figures and artists including Chris Chetland (Kog transmissions), Mark Kneebone (IMNZ, Isaac promotions, Tardus music) and Rebecca Caughey (Funktion music, manager Shapeshifter and Ladi6).
Date - Friday, November 28th - 1030am to 400pm
Seminar cost - $5
Venue - The "Iconic" Masonic tavern, Devonport, Auckland
Seats are limited so please email your details to seminar@depotartspace.co.nz to reserve your place.
For more information
http://www.mypsace.com/cpcnz
by J Bluevibe on September 10, 2008
NZ musician magazine have just announced that the NZ Album Chart is set to include sales of Albums at gigs.
"RIANZ have announced that to reflect buying pattern changes in the declining retail market, sales of music albums at artists’ gigs will from now on count towards the Official NZ Album Chart. Previously only traditional retail sales counted toward the chart, with online sales added about two years ago.
The new changes open up the chart rules around who is eligible to file sales returns, bringing artists themselves into the equation. Venue sales returns will have to be signed by the artist, the venue and the record company, with the sales figures counted as being made on the day of the gig and eligible for that week’s chart. Strict rules will govern how the returns from gigs are managed and CEO Campbell Smith says RIANZ have the power of audit over every return with some pretty severe penalties for falsifying sales information."
This could have a number of implications for those artists who actually care about getting in to the NZ charts as at present it only takes approx 20 album sales to get in to the top 100 Album chart! [click to continue...]
by J Bluevibe on August 19, 2008
Music industry seminar:
Play Now |
Play in Popup |
Download
This week I’m starting a series of podcasts recorded at a recent seminar I presented in conjunction with The Depot Artspace and The Creative Peoples Center. The seminar took place last month and focused on the subject of promotions for independent musicians. I decided to break the rather large topic of promotions up in to 3 specific areas; tour promotion; album promotion and digital promotion.
This first podcast features Rebecca Caughey covering the topic of tour promotion and marketing. Rebecca is the Managing Director of Funktion Music Media . She currently manages Shapeshifter and Ladi6 and is a tour publicist for artists such as Bic Runga and Brooke Fraser . [click to continue...]
by J Bluevibe on July 10, 2008
Things are pretty busy down at the studio at the moment with the new EP and a few other projects I’ve got on the go. One of those new projects is a seminar for musicians who want to learn more about promotion and publicity. I’ve got some amazing speakers onboard for the day so if your in Auckland on July 22nd then come over to Devonport and check it out. I’ll be recording the seminar and will be making it available as a podcast for all those who can’t make it along on the day. [click to continue...]
by J Bluevibe on June 21, 2008
Finding your fans is something that we all should be doing on a regular basis and one of the simplest ways is through the many social music sites. So here’s a quick outline of my plan for building up my network of fans before I release the EP. This only focuses on the social music sites that I’m currently involved with and doesn’t cover all the aspects of my digital strategy which will also include posting on forums, commenting on blogs etc. If you have any other suggestions for building up my music networks then let me know by adding a comment, any help is always appreciated and I’ll be posting about my experiences with these different strategies as we go along. [click to continue...]
by J Bluevibe on May 25, 2008
As part of NZ music month voeveo.com ran a competition to win a $15k promotional package on their website. All you had to do was upload some content to sell on their site and you went in the draw. The good news is (as you probably got from the headline) that I won one of the 5 promotional packages which includes a featured artist page, promotion on the homepage and a google adwords campaign to drive traffic to my page on the voeveo.com website.
Voeveo.com sells content for your mobile phone including audio, video, games and images. I uploaded 4 ring tones to the site which only took me about 20mins to register, complete my profile, and upload and categories the 4 ring tones. You can head over to the Bluevibe studio page on the voeveo website to check out the ring tones. Whats even better is that if you register as a buyer on the site you get $9 prepay on your account which you could use to buy all 4 of the Bluevibe studio ring tones, nice.
Mike from voeveo.com got in touch to let me know I had won the package and has also agreed to hold off on the promotion until the release of the new EP which is now finished and will be out in July. It’ll be great to have the EP available through voeveo.com for all you mobile music consumers and everybody else will be able to grab it through an online music store near you! I’ll keep you informed of the release details in a few weeks time once we’ve got our plan together. This will be the first official Bluevibe studio EP so we’re still working on the best options for the release. I’ll be doing a few posts on independent distribution and promotion over the next few weeks and welcome any thoughts you might have on getting the EP out to the masses.
